Mike Ziemer is most known for his 12+ years of promoting concerts across the state of Texas both in venues and on a festival scale. In 2015, Ziemer moved from Dallas, TX to Los Angeles, CA to expand his business. Currently Third String Productions produces events in California, Arizona, Texas, Oklahoma, Kansas, and Nebraska. Ziemer's biggest accomplishment is his flagship festival So What?! Music Festival (formerly known as South By So What?!), which will enter it's 10th year in 2017. Ziemer is also the creator of Unsilent Night Music Festival. As a promoter, Ziemer has booked everyone from A Day To Remember, Sleeping With Sirens, All Time Low, Underoath, Pierce The Veil, Taking Back Sunday and The Used to G-Eazy, RiFF RAFF, Steve Aoki, and more! Aside from promoting, Ziemer also runs an artist management company called Evolve Management, a record label called Third String Records, and is also the founder of a highly successful marketing company by the name of Z Interactive that he sold in 2010. As a successful entrepreneur of over a decade now, Ziemer is aiming to bring his knowledge of working in the music business, online marketing, and running a business to conferences and schools across the US. In addition, he is offering one-on-one mentoring sessions with individuals interested in seeking advice and guidance as well as bands looking for help finding the proper next steps to turn their passion into a career.